I am Kirtee
Innovative and empathetic designer with a passion for creating meaningful user experiences
I have worked on D2C and B2B Digital products ranging from digital health clinics to home interior project management tools. 
I am passionate about designing impactful products that ease people's lives. My focus on user-centred design enables me to create intuitive and engaging experiences that meet both business objectives and user needs.
Currently, exploring UI patterns, studying Design System and hunting my next vacation spot.
Accolades from Colleagues
I would highly recommend Kirtee for any UX/UI projects. She possesses an exceptional skillset and has a strong background in user experience design. Her expertise in creating intuitive, user-friendly interfaces is unparalleled and she consistently prioritises user needs and behaviours in her work.
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One of the things I appreciate most about Kirtee is her commitment to continuous learning. She is always seeking out new knowledge and staying up-to-date with the latest design trends and technologies. This dedication to learning has allowed her to consistently deliver innovative and effective design solutions.
Vicky Jesuraj
Product Design Lead, Livspace
Throughout our time working together, Kirtee has impressed me with her quick learning abilities and enthusiastic approach. She has a natural talent for understanding users' needs and translating them into elegant designs.
Her ability to iterate quickly, collaborative spirit and positive attitude make her
a pleasure to work with. I have no doubt that Kirtee will continue to excel in her design career and would make a valuable addition to any team.
Vinay Kumar
Sr. Product Designer, Livspace
Skills
UI Design
Interaction Design
Design Systems
UX Design
Visual Design
Prototyping
Wireframing
User Testing
User Flows
Branding
Work History
Darwinbox
July 2024 - Present
Mumbai, India
Lead Product Designer
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Designing Design System for global HR management system
HDFC Bank
May 2023 - July 2024
Mumbai, India
Sr. Product Designer
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Lead initiatives to digitise offline banking experiences, collaborating with stakeholders to elevate the banking experience through meaningful enhancements
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Collaborated with designers to make HDFC’s investment management tool for millions of users
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Contributed to HDFC Bank’s Design System to make it scalable
Livspace
June 2022 - March 2023
Bangalore, India
Product Designer
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Conducted user research to identify key features for enhancing user experience in the Trackpad app and web tool
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Collaborated with cross-functional teams to develop and implement feature enhancements aligned with product vision and business objectives
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Created rapid prototypes to visualise and iterate on new features, ensuring feasibility and desirability for users
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Conducted user testing and feedback analysis to gather feedback and improve overall Trackpad experience
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Revamped the Order Management System product for internal users, streamlining operations by identifying pain points 
and designing new workflows.
Mosaic Wellness Pvt. Ltd.
July 2021 - June 2022
Mumbai, India
Product Designer
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Translated complex product requirements into intuitive user experiences for digital-first health clinics, ManMatters, BeBodywise, and LittleJoys
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Facilitated the product vision by wireframing and prototyping user experiences, ensuring that the product design aligned with business objectives and user needs
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Played a crucial role in the core team responsible for product revamps, design systems and processes, and an interactive component library, resulting in improved design consistency and efficiency
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Improved key experiences for ManMatters and BeBodywise, such as product detail pages, checkout flows, and introducing new app features, through collaboration with cross-functional teams and gathering user feedback
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Ensured that the product design was both visually appealing and functional, resulting in enhanced user engagement and satisfaction for the digital-first health clinics
Various Advertising Agencies
January 2015 - July 2021
Mumbai, India
Art Director
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Directed UI/UX for websites and microsites projects and managed a team of eight designers to ensure timely and 
high-quality project delivery
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Led digital campaigns by creating engaging and user-centric designs that resonated with the target audience, resulting 
in increased user engagement and conversions
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Actively participated in pitching process, contributing creative ideas to secure new business opportunities
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Collaborated with the Art Head to plan and execute a passion project initiative called 'Design Lab,' providing the team 
with a space to work on innovative design-first projects and upskill themselves
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Fostered a culture of innovation and creativity by encouraging the team to experiment with new design techniques and explore new design trends, resulting in improved design quality and increased client satisfaction.
